KOTA KINABALU: May 11, 2026 Sabah is adopting a more adaptive approach to its tourism outlook as global aviation conditions continue to shift due to geopolitical tensions, rising costs, and changes in airline capacity. Tourism, Culture and Environment Minister Datuk Jafry Ariffin said tourism planning for the state would be guided by a flexible…
South Korean Consulate-General Joo Jung-cheol highlighted Sabah’s allure for Korean golfers due to convenient accessibility, with Malaysia ranking third among favoured destinations. Joo praised Kota Kinabalu’s golf courses, especially Sutera Harbour, Sabah Golf and Country Club, Karambunai, and Dalit Bay, citing their proximity to the city centre. He anticipated a surge in Korean visitors during…
The Borneo Nature Tours (BNT) and the Borneo Rainforest Lodge (BRL) are positioning themselves at the forefront of sustainable and experiential tourism in Sabah. They will launch the Blue Rings Tour and the Dusun Subpan Cultural Experience in 2026, expanding their product offerings beyond the rainforest, said BNT and BRL Chief Operating Officer Sail Jamaludin….
The Romania Garden was established to mark 55 years of diplomatic ties between Malaysia and Romania. Located next to the ITCC commercial building in Penampang, the garden serves as a tribute to the strong bond between both nations particularly in Sabah. Honorary Consul of Romania for Sabah, Datuk Seri Clarence Malakun, shared that they had…
The Generation Z and Millennials prioritise dream vacations over luxury purchases, said Tourism Malaysia. Its Senior Director of Domestic and Events Division, Iskandar Mirza Mohd Yusof said research showed many prefer to book hotels that offer spa and wellness services. Based on American Express 2023 Global Travel Trends Report, the young travellers plan to spend…
The Danum Mountain Bike Race 2026 will debut next year on 14 February as an 88 kilometre gravel endurance challenge. It is aimed at connecting cyclists with rainforest conservation while showcasing one of the world’s oldest ecosystems, said Borneo Nature Tours Sdn Bhd Chief Executive Officer Freddie Coleman during a press conference at a resort….
Tourism, Culture and Environment Minister Datuk Christina Liew is leading a delegation from her Ministry (KePKAS) and the Sabah Tourism Board (STB) on a four-day business trip to China to promote Sabah in Guangzhou and Shanghai. She is accompanied by the Ministry’s Permanent Secretary, Josie Lai Mei Sing. Liew met with the Managing Director of…
SEPANG, 20 November 2020 – AirAsia continues to revolutionise air travel with numerous new innovations deployed over recent times to further improve the customer experience and make flying not only safe and affordable, but also more seamless and contactless than ever before. AirAsia has partnered with digital transformation company GrayMatter to launch Scan2Fly, an industry…
KOTA KINABALU: The Sabah Tourist Association (STA) says the government plan to allow interstate and overseas travel after receiving second two doses of vaccination is certainly a boost to the tourism industry. Its Chairman, Tonny Chew said STA was delighted to know that the intention of the government to allowed those being vaccinated for interstate…
KOTA KINABALU, Oct 30 : The appointment of Datuk Lee Chong Wei as Sabah’s Tourism Ambassador has sparked strong reactions from the public, however, it is not about who was appointed, rather the follow-up actions must produce positive results for Sabah’s tourism industry. Many expressed unhappiness due to Chong Wei is a Penangite, which was…