Sugandoi strengthens Sabah’s cultural tourism appeal

KOTA KINABALU: May 2, 2026 The Sugandoi competition is helping to strengthen cultural tourism in Sabah by showcasing traditional music linked to the Kaamatan Festival, said Mayor Datuk Seri Dr Sabin Samitah. He said the strong participation, particularly among youths, reflects continued interest in preserving traditional music while also enhancing the cultural appeal of the…

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Indian’s golfers seeing Sabah beyond golfing

Indian golfers have discovered the allure of Sabah, seeing it as more than just a golfing destination. A group of five golf enthusiasts arrived in the state and were immediately captivated by the breathtaking scenery and warm hospitality of Kota Kinabalu. Organized by Tourism Malaysia, their four-day familiarization tour aims to showcase the diverse attractions…

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MATTA Fair Sabah raked in over RM25 million

The MATTA Fair Sabah concluded with a remarkable sales turnover of over RM25 million. The event, held at the Sabah International Convention Centre from May 19 to 21, attracted more than 15,000 visitors over three days. MATTA Sabah chairman Lawrence Chin, expressed satisfaction with the fair and highlighted the participation of 50 regional and international…

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Several initiatives will be taken to revive the tourism industry

[pl_row] [pl_col col=12] [pl_text] KOTA KINABALU: Tourism, Culture and Environment Minister Datuk Jafry Ariffin said several initiatives will be considered to help boost the ailing tourism industry in Sabah. Among them include the restarting tourism guidelines issued by the United Nations World Tourism Organisation (UNWTO) recently, he said. The guidelines encouraged the use of a…

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Sabah strengthens air connectivity with China

Sabah welcomes Shanghai Airlines on July 2, as the second China-based airline to resume direct flights into Kota Kinabalu, enhancing air connectivity and the tourism industry. Assistant Tourism, Culture, and Environment Minister Datuk Joniston Bangkuai, greeted the inaugural flight’s 159 passengers, emphasizing the importance of this development for the tourism sector. The collaboration between Sabah…

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11 cultural centres to be built in Sabah

KOTA KINABALU: The Ministry of Tourism, Culture and Environment is planning to build 11 cultural centres in selected districts in Sabah. Its newly minted Minister, Datuk Jafry Ariffin disclosed that they are now in the process of acquiring the lands for the construction and it will be gazetted for the Sabah Cultural Board (SCB). Once…

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