News

About 1,600 individuals participated in the Sabah Electricity Sdn Bhd (SESB) KK City Neon Night Run, immersing themselves in the city’s vibrant nighttime ambiance. Tourism, Culture and Environment Minister, Datuk Christina Liew who officiated the run, highlighted that this event, featuring five neon challenge stations, marked the city’s inaugural neon night run. The 3.5km route…

Sabah’s emphasis on conserving and preserving heritage sites and cultural elements is vital for maintaining its identity, according to Tourism, Culture, and Environment Minister Datuk Christina Liew. The State Heritage Enactment 2017 mandates this focus. Liew, speaking at the launch of the 2023 Museum Festival at the Sabah Museum Department, stressed the festival’s importance in…

Malaysian High Commissioner to the UK, Datuk Zakri Jaafar, recommends Sabah focus on nature-based tourism for UK visitors, citing their strong preference for rural and unspoiled environments. Zakri conveyed this during a briefing at the Malaysian Embassy, urging the Sabah Tourism Board to actively promote its Rural Community Based Tourism to the UK market. The…

The Ministry of Tourism, Arts, and Culture (Motac) in collaboration with the state’s stakeholders held a special meeting to address accidents involving tourists in Sabah. This was following over 13 cases have been reported, includes the capsizing of a boat in Timba-Timba Island and a drowning incident involving foreign tourists in Kudat in July, recently….

A British natural history publisher, John Beaufoy, praises Sabah’s UNESCO triple-crown achievement for its potential to ignite global interest in the state’s exceptional wildlife. The newly awarded UNESCO Global Geopark status, specifically Kinabalu Park, is expected to become a top wildlife destination. Beaufoy, an avid wildlife enthusiast, believes this recognition will draw more visitors, particularly…

Sabah’s recent UNESCO triple crown achievement is making waves at the World Travel Market 2023 in London, capturing the imagination of industry leaders, influencers, and travellers worldwide. Sabah Tourism Board CEO Noredah Othman expressed her delight, stating: “Our decision to unveil this achievement at WTM has significantly boosted our efforts to attract international visitors to…

Sabah unveiled the Kinabalu UNESCO Global Geopark at the World Travel Market 2023 in London. It’s the third location globally to achieve the prestigious triple crown status, after China and Korea. The geopark covers 4,750 square kilometers across three districts-Ranau, Kota Belud and Kota Marudu preserving unique culture and heritage of rural communities. Key Highlights:…

The Sabah International Convention Centre (SICC) will celebrate its fourth anniversary with the Big Sabah Sale, a three-day extravaganza from December 15 to 17, 2023, at Kinabatangan Hall. This event, running from 10am to 9pm (closing at 6pm on the last day), focuses on supporting local businesses, fostering collaboration, and building partnerships. SICC’s CEO, Datuk…

Tuaran district now has a new tourist attraction, namely Borneo Summer Bay (BSB) at Pantai Dalit.   Sabah Chief Minister, Datuk Seri Hajiji Noor, spent the weekend taking a leisurely visit to BSB and inspecting the Fun Splash Water Park and the beach, sea, and river sports facilities offered to foreign tourists and local visitors….

The hotel industry, faced with unprecedented challenges, has shown remarkable resilience and adaptability. Despite the trials of the past few years, the industry has proven its ability to overcome adversity. Tourism, Culture, and Environment Minister Datuk Christina Liew spoke at the Sabah Hospitality Fiesta 2023, emphasizing the industry’s journey to recovery. The Covid-19 pandemic forced…