Sabah’s natural beauty, cultural heritage, and wellness traditions make it an ideal destination for rejuvenation and balance, positioning it as a potential health tourism hub. The state offers numerous wellness facilities with traditional spa treatments, therapies, and consultations with trained medical professionals. Tourism, Culture and Environment Minister Datuk Christina Liew highlighted Sabah’s pristine environment, including…
The Third International Business Events Forum – BE in SABAH 2026 recorded strong participation from domestic and international stakeholders, reflecting rising regional interest in business events platforms. Assistant Minister of Tourism, Culture and Environment Dr Andi Md Shamzureezal said the forum highlighted the expanding strategic role of Business Events (BEs) in facilitating regional engagement and…
A new tourism product called ‘Go to Lepa Banggi’ has been introduced to attract more international tourists to visit Kudat. The Gulam Modal Insan Foundation (YGMI) launched this product and also entered into a memorandum of understanding (MoU) with Liaoning Northern International Travel Service Company Limited, a Chinese company. The launch event and MoU signing…
KOTA KINABALU: The culinary of the various Chinese ethnicity in Sabah were showcased during the Chinese New Year celebration. Some 700 types of Chinese menus were dished out during the “Feast of Fortune” buffet brunch for 900 guests at Sabah International Convention Centre (SICC) here during the third day of Chinese New Year celebration on…
A delegation from the Ministry of Tourism, Culture, and Environment (KePKAS) and the Sabah Convention Bureau (SCB) is attending the 63rd International Congress and Convention Association (ICCA) to build connections in Abu Dhabi, UAE. Minister Datuk Seri Christina Liew, who led the delegation, is looking forward to engaging with professionals and industry leaders to collaborate,…
The Sabah North Borneo Cycling Paradise and other destination offerings were unveiled at the Outbound Travel Mart (OTM) 2026 at the Jio World Convention Centre here. The initiative is aimed at strengthening engagement with the Indian market at one of Asia’s leading travel trade events. The cycling product was launched at the Tourism Malaysia Pavilion…
The hotel industry, faced with unprecedented challenges, has shown remarkable resilience and adaptability. Despite the trials of the past few years, the industry has proven its ability to overcome adversity. Tourism, Culture, and Environment Minister Datuk Christina Liew spoke at the Sabah Hospitality Fiesta 2023, emphasizing the industry’s journey to recovery. The Covid-19 pandemic forced…
The Sabah Women Entrepreneurs and Professionals Association (Swepa) plans to host an international event next year, the Women CEO Summit. Tourism, Culture, and Environment Minister Datuk Christina Liew welcomed the proposal and prepared to collaborate with Swepa. “We welcome any form of collaborative effort for any meeting, incentive, convention, and exhibition (MICE) event for the…
KOTA KINABALU: The Ministry of Health Malaysia (MOH) has issued a closing order notice to the Sabah Parks on September 24, following the detection of a COVID-19 patient who climbed Mount Kinabalu on September 13-14. As such, the Taman Kinabalu headquarters, Kundasang would be closed for 14 days starting from September 25 to October 8,…
Ambassador of Malaysia to Hungary H.E. Francisco Munis and his wife, Patricia Linus Lojiu, hosted a dinner for the Sabah Tourism Board’s Tourism Promotion Mission to Hungary, led by Minister of Tourism, Culture, and Environment Datuk Christina Liew at Rumah Malaysia Budapest on Sunday. “As a Sabahan, I am very proud to receive a delegation…