Sabah target 2.8 million tourists and RM5.6 bil revenue by 2024

Sabah aims to welcome 2.8 million tourists in 2024, targeting RM5.6 billion in tourism receipts, announced Tourism Minister Datuk Christina Liew. This ambition hinges on organizing renowned events like the Mount Kinabalu Climbathon and Sabah Fest. Liew expressed gratitude for state government support, allocating funds to the Sabah Convention Bureau to enhance business events and…

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Sabah to boost CBT ahead of VMY26

Sabah is gearing up for Visit Malaysia Year 2026 and Explore Sabah 2026/2027 by promoting authentic, inclusive, and sustainable tourism experiences. Tourism, Culture and Environment Minister Datuk Seri Christina Liew said the focus is on boosting community-based tourism (CBT) and adopting innovative strategies to benefit local communities. At the launch of the two-day (June 28-29)…

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BigPay to offer credit to lower income, unbanked segments with Community Credit Licence

KUALA LUMPUR, 18 November 2020 – BigPay, the fintech arm of airasia Digital, is set to offer more financial services including credit to the B40 and M40 income groups, especially the unbanked and under-banked segments.  Having received its Community Credit Licence from the Ministry of Housing and Local Government Malaysia (KPKT), BigPay aims to start…

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Hong Kong star to promote Sabah tourism for VM2026

Hong Kong personality Hugo Wong has been roped in to promote Sabah’s rural tourism in conjunction with the Visit Malaysia 2026 campaign and Visit Sabah 2027. This followed the signing of a Memorandum of Understanding (MoU), appointing him as corporate social responsibility strategic partner, with Malaysian Chinese Tourism Association (MCTA) Sabah chairman Vincent Sia at…

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Uzbeks entice by Sabah’s warm sunshine

During the Tashkent International Tourism Fair 2023 in Uzbekistan, Sabah’s allure was unveiled to about 260 attendees, including Uzbek travel agents. Funholiday’s Managing Director Connie Chong, presenting Sabah as a new destination, highlighted its stunning beaches and islands like Mantanani Island and Tunku Abdul Rahman Park. Emphasizing Sabah’s diverse culture, she invited Uzbeks to enjoy…

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AirAsia resumes KL-Pattaya direct flights

AirAsia Malaysia (flight code AK) is resuming thrice-weekly flights from Kuala Lumpur to Pattaya, Thailand starting June 17, 2024. This marks the ninth direct route to Thailand post-pandemic, following destinations like Bangkok, Krabi, and Phuket. The move aligns with AirAsia’s ‘Takeover Thailand’ campaign aimed at promoting Thailand as a preferred travel destination. Pattaya, known for…

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Explore the culture of Ubian community

The booming tourism industry in Sabah has also caught the eyes of the Ubian community, which led them to form the Usukan Tourism Association in December 2019. The association’s members numbering about 100 are living around the spectacular coastal area of Kampung Kuala Abai, which is stretching along the brilliant sandy beach of Usukan cove….

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Sabah to draft long-term tourism blueprint

TUARAN: June 7, 2026 The Tourism, Culture and Environment Ministry is drafting a Sabah Tourism Blueprint, Chief Minister Datuk Seri Hajiji Noor said. The blueprint is expected to be completed before the end of this year. He said it will chart long-term tourism direction and address sustainability and connectivity challenges. It will also reflect local…

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