Sabah’s tourism to thrive in 2024

The Year of the Dragon brings hopes and aspirations for a better economic prospects in Sabah, said Tourism, Culture and Environment Minister Datuk Christina Liew. The dragon in the Chinese zodiac symbolises power, success, luck and good fortune, hence further economic rejuvenation, said Liew in her Chinese New Year message. Liew expressed optimism that tourism…

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Boost-Sabah Tourism Board

Boost Partners Sabah Tourism Board to Spur Domestic Tourism

New collaboration to benefit travel and tourism-related businesses by incentivising spending through Boost’s eWallet KOTA KINABALU, Nov 1-Homegrown eWallet Boost announced a new collaboration with Sabah Tourism Board at the “Mansau Sabah Boostku” launch ceremony today. The collaboration aims to support the revival and regeneration of the state’s tourism sector and overall local economy  by…

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Hilton KK introduces coffee rave party

Rooftop Bar & Grill at Hilton Kota Kinabalu is introducing a Coffee Rave Party, a unique combination of coffee culture and DJ music. This concept has gained popularity in Kuala Lumpur but is a new trend for the Kota Kinabalu scene. An introductory session was recently held to test the concept and received encouraging feedback…

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STB ‘Mansau Sabah Boostku’ all snap up

Sabah Tourism Board’s (STB) ‘Mansau Sabah Boostku’ travel incentive made waves during the three-day Matta Fair, Kuala Lumpur, signaling a strong interest in Sabah’s attractions. STB Chairman, Datuk Joniston Bangkuai, expressed delight as the entire RM200,000 incentive was claimed during the fair, underlining Malaysians and travelers’ fascination with Sabah. The initiative distributed 2,500 RM80 e-vouchers…

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KK can tap sister city partnership to spur tourism

Assistant Minister to the Chief Minister Datuk Joniston Bangkuai has suggested that Kota Kinabalu City Hall (DBKK) revisit its sister city agreements with cities worldwide. Joniston said Kota Kinabalu could leverage its international partnerships to strengthen its profile as a vibrant tourism hub while promoting cultural exchange and urban economic activity. Citing China, Sabah’s main…

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