Sabah is set to assess the impact of its rural tourism efforts after ten years in the field. Sabah Tourism Board chairman Datuk Joniston Bangkuai has called for a comprehensive data report from district tourism associations and other key operators to gauge success. “It’s time for a more structured approach to evaluate our success,” he…
Tourism, Culture and Environment Minister Datuk Jafry Ariffin said rising global fuel prices are beginning to impact Sabah’s tourism sector, particularly in transportation and connectivity. “As a destination that relies heavily on air, land and sea access, the pressure on our industry players is real and immediate,” he said. He said the state government will…
KOTA KINABALU: May 2, 2026 The Sugandoi competition is helping to strengthen cultural tourism in Sabah by showcasing traditional music linked to the Kaamatan Festival, said Mayor Datuk Seri Dr Sabin Samitah. He said the strong participation, particularly among youths, reflects continued interest in preserving traditional music while also enhancing the cultural appeal of the…
Sabah unveiled the Kinabalu UNESCO Global Geopark at the World Travel Market 2023 in London. It’s the third location globally to achieve the prestigious triple crown status, after China and Korea. The geopark covers 4,750 square kilometers across three districts-Ranau, Kota Belud and Kota Marudu preserving unique culture and heritage of rural communities. Key Highlights:…
All tourists to Sabah are advised to book their tour packages with Tourism, Arts and Culture Ministry (Motac) registered tour operators. Tourism, Culture and Environment Minister Datuk Christina Liew issued the call following a drowning case at Mengalum Snorkelling Point on May 11, involved a 34-year-old Chinese tourist, Zhang Tian Long. “It is understood that…
Agatis: A Borneo Story (AABS), which is set to begin filming between August and September this year, has received support from the Ministry of Tourism, Culture and Environment. Minister Datuk Seri Christina Liew said support would come from the Sabah Wildlife Department, as the elephant is an endangered species. “It will be the first ever…
KOTA KINABALU/Sept 26: Sabah raked in RM1.4 billion in tourism receipts as of July this year from the arrivals of 857,675 visitors. The significant increase of 632 per cent, compared to the same period of last year has given Sabah Chief Minister Datuk Seri Hajiji Noor the confident that the state can hit the one…
SEPANG, 9 July 2020 – AirAsia Group Berhad (“AirAsia” or the “Company”) wishes to draw attention to our latest update where AirAsia’s external auditors, Messrs Ernst & Young PLT issued an unqualified audit opinion with an emphasis of matter on material uncertainty relating to going concern in respect of the Company’s audited financial statements for…
Former Sabah deputy chief minister Datuk Seri Bung Moktar Radin is urging the state government to approve the construction of a Mazu statue (Goddess of Sea) in Kudat. He stated it would boost the state’s tourism and economy sector and provide economic benefits to the local community. The project was initially proposed 20 years ago…
[pl_row] [pl_col col=12] [pl_text] KOTA KINABALU: Tourism, Culture and Environment Minister Datuk Jafry Ariffin said several initiatives will be considered to help boost the ailing tourism industry in Sabah. Among them include the restarting tourism guidelines issued by the United Nations World Tourism Organisation (UNWTO) recently, he said. The guidelines encouraged the use of a…