Matta Sabah delegation on fam trip to Hainan

The Malaysian Association of Tour and Travel Agents (Matta) Sabah Chapter has embarked on a familiarisation trip to Hainan province in China to strengthen tourism ties and foster long-term collaboration between both sides. Its Chairman, Mohd Azlan Saleh Abd Salam, said they aims to enhance cooperation in agro-tourism, sustainable farming and rural economic development, areas…

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Howard Johnson KK City Centre reopens

Howard Johnson by Wyndham Kota Kinabalu City Centre has officially relaunched on 16 Jan 2026 following a comprehensive year-long refurbishment, marking a new chapter for the iconic city-centre hotel under the globally recognised Wyndham Hotels & Resorts brand. The refurbishment has introduced refreshed interiors, upgraded guest rooms and enhanced public spaces, aimed at offering modern…

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Sabah aims to woo 4 million visitors as VM2026 kicks off

Sabah is gearing up to attract four million visitors to the state during the Visit Malaysia (VM) 2026 campaign, said Tourism, Culture and Environment Minister Datuk Jafry Ariffin.   “With Sabah’s strengths in its natural beauty, seas, rainforests, mountains and more, all of these serve as major assets in attracting tourists,” said Jafry.   He…

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BRL stays committed to wildlife conservation

Borneo Rainforest Lodge (BRL), nestled in Danum Valley, remains committed to promoting wildlife conservation awareness. This commitment was reflected in the team’s success at the Borneo Bird Festival 2025, held on 25–26 October at the Rainforest Discovery Centre in Sandakan “These collective achievements highlight BRL’s deep commitment to wildlife stewardship, creativity, and conservation awareness,” said…

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Sabah birdwatchers ink deal with World Pheasant Association

The Sabah Bird Watchers Association (SBWA) has formalised a strategic partnership with the World Pheasant Association (WPA) through a memorandum of understanding signed at the Global Bird Fair 2025 in Rutland, United Kingdom. The agreement paves the way for scientific collaboration, bird conservation programmes, and the hosting of international birding events in Sabah. The MoU…

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Sabah taps RBA network to boost tourism

The Sabah Tourism Board (STB) is tapping into Royal Brunei Airlines’ (RBA) expanding network to boost arrivals to the state. Last year, RBA carried 46,275 passengers to Kota Kinabalu, accounting for a modest 2.43 per cent of total arrivals. RBA’s growing flight network covering Asean, North Asia, the Middle East, Oceania, the UK and beyond …

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