The Sabah Malaysia International Travel Mart (MITM) Travel Fair 2025 will be held on August 22-24 at the Sabah International Convention Centre (SICC).

The three-day event is organised by the Malaysian Chinese Tourism Association (MCTA) Sabah Chapter.
Tourism, Culture and Environment Minister Datuk Seri Christina Liew, will officiate the event.
MCTA Sabah Chairman Vincent Sia briefed the minister during a courtesy call on preparations for the travel fair.
He said the travel fair is a premier platform aimed at promoting domestic, international and community-based tourism.
“I look forward to more tourism players participating in the travel fair,” said Liew.
Also present were Nora Liew and Colin Ku (MITM Sub-Committee Members), Jeannie Bong (Organising Chairman), and Amity Wong (Vice-Chairman).