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Sabah hits 10 million searches on China’s REDnote

SHANGHAI: 23 September 2026 Sabah has recorded more than 10 million searches on REDnote (Xiaohongshu), one of China’s biggest travel and lifestyle platforms. The figure was disclosed during a visit to REDnote headquarters by Tourism, Culture and Environment Minister Datuk Jafry Ariffin. Sunsets, Mount Kinabalu, islands, seafood and wildlife are Sabah’s most-searched attractions on the…

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Sabah eyes Russian market to Southeast Asia

Sabah is keen to tap into the Russian travel market to further boost the arrival of international tourists. Tourism, Culture, and Environment Minister Datuk Christina Liew stated that there are three weekly eight-hour flights via Airbus 330 from Moscow to Shanghai, which serves as a hub for international tourists travelling to destinations in Southeast Asia….

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