{"id":4022,"date":"2026-05-04T05:06:39","date_gmt":"2026-05-04T05:06:39","guid":{"rendered":"https:\/\/holidaysabah.com\/?p=4022"},"modified":"2026-05-04T05:07:50","modified_gmt":"2026-05-04T05:07:50","slug":"sabahs-tourism-remains-resilient-amid-middle-east-conflict","status":"publish","type":"post","link":"https:\/\/holidaysabah.com\/?p=4022","title":{"rendered":"Sabah&#8217;s tourism remains resilient amid Middle East conflict"},"content":{"rendered":"\n<p><strong>KOTA KINABALU: May 4, 2026<\/strong><\/p>\n\n\n\n<p>Chief Minister Datuk Seri Hajiji Noor is confident Sabah\u2019s tourism sector will remain resilient despite challenges posed by the ongoing Middle East conflict.<\/p>\n\n\n\n<p>He said the crisis would force businesses to take bold and decisive action to navigate uncertainties, as its impact would be felt across all sectors.<\/p>\n\n\n\n<p>\u201cThis crisis will fundamentally reshape how we operate. Every sector will be affected, which means we must adapt and innovate in our business practices,\u201d he said at the official opening of the Sheraton Kota Kinabalu.<\/p>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"598\" data-id=\"4020\" src=\"https:\/\/holidaysabah.com\/wp-content\/uploads\/2026\/05\/img-20260504-wa00256031926472898541417-1024x598.jpg\" alt=\"\" class=\"wp-image-4020\" srcset=\"https:\/\/holidaysabah.com\/wp-content\/uploads\/2026\/05\/img-20260504-wa00256031926472898541417-1024x598.jpg 1024w, https:\/\/holidaysabah.com\/wp-content\/uploads\/2026\/05\/img-20260504-wa00256031926472898541417-300x175.jpg 300w, https:\/\/holidaysabah.com\/wp-content\/uploads\/2026\/05\/img-20260504-wa00256031926472898541417-768x448.jpg 768w, https:\/\/holidaysabah.com\/wp-content\/uploads\/2026\/05\/img-20260504-wa00256031926472898541417-1536x896.jpg 1536w, https:\/\/holidaysabah.com\/wp-content\/uploads\/2026\/05\/img-20260504-wa00256031926472898541417.jpg 2000w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/figure>\n\n\n\n<p>\u201cYet, the future remains bright. Despite these obstacles, I am heartened to see strong investor confidence in Sabah\u2019s tourism sector,\u201d he added.<\/p>\n\n\n\n<p>Hajiji said the state government, through the Sabah Tourism Ministry, is proactively refining its strategies to ensure Sabah remains a premier, resilient and globally attractive destination.<\/p>\n\n\n\n<p>To strengthen competitiveness and ensure seamless visitor experiences, he said several strategic initiatives are being implemented.<\/p>\n\n\n\n<p>These include forging partnerships with global airlines to enhance connectivity, developing premium tourism products, improving service standards to international benchmarks, and hosting high-value events<\/p>\n\n\n\n<p>\u201cThrough these efforts, we will position Sabah as both a premier holiday destination and a dynamic business hub,\u201d he said.<\/p>\n\n\n\n<p>Hajiji said the economic impact of ongoing tourism investments would extend beyond the sector, benefiting supply chains, services and related industries.<\/p>\n\n\n\n<p>\u201cWe are looking at hundreds of jobs, not just within the hotels themselves, but across supply chains, services, and related businesses. Local suppliers, restaurants, and attractions will benefit tremendously,\u201d he said.<\/p>\n\n\n\n<p>He added that such developments would further elevate Sabah\u2019s profile, attracting conferences, corporate events and high-yield travellers, thereby strengthening the State\u2019s economy through sustained tourism revenue.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>KOTA KINABALU: May 4, 2026 Chief Minister Datuk Seri Hajiji Noor is confident Sabah\u2019s tourism sector will remain resilient despite challenges posed by the ongoing Middle East conflict. He said the crisis would force businesses to take bold and decisive action to navigate uncertainties, as its impact would be felt across all sectors. \u201cThis crisis&#8230;<\/p>\n","protected":false},"author":1,"featured_media":4021,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-4022","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news"],"jetpack_featured_media_url":"https:\/\/holidaysabah.com\/wp-content\/uploads\/2026\/05\/IMG-20260504-WA0027.jpg","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/holidaysabah.com\/index.php?rest_route=\/wp\/v2\/posts\/4022","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/holidaysabah.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/holidaysabah.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/holidaysabah.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/holidaysabah.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=4022"}],"version-history":[{"count":1,"href":"https:\/\/holidaysabah.com\/index.php?rest_route=\/wp\/v2\/posts\/4022\/revisions"}],"predecessor-version":[{"id":4023,"href":"https:\/\/holidaysabah.com\/index.php?rest_route=\/wp\/v2\/posts\/4022\/revisions\/4023"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/holidaysabah.com\/index.php?rest_route=\/wp\/v2\/media\/4021"}],"wp:attachment":[{"href":"https:\/\/holidaysabah.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=4022"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/holidaysabah.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=4022"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/holidaysabah.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=4022"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}