{"id":2282,"date":"2023-07-13T08:07:52","date_gmt":"2023-07-13T08:07:52","guid":{"rendered":"https:\/\/holidaysabah.com\/2023\/07\/13\/sta-aims-for-sustainable-tourism-recovery\/"},"modified":"2023-07-13T08:07:52","modified_gmt":"2023-07-13T08:07:52","slug":"sta-aims-for-sustainable-tourism-recovery","status":"publish","type":"post","link":"https:\/\/holidaysabah.com\/?p=2282","title":{"rendered":"STA aims for sustainable tourism recovery"},"content":{"rendered":"\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"503\" data-id=\"2280\" src=\"https:\/\/holidaysabah.com\/wp-content\/uploads\/2023\/07\/IMG-20230713-WA0041-1024x503.jpg\" alt=\"\" class=\"wp-image-2280\" srcset=\"https:\/\/holidaysabah.com\/wp-content\/uploads\/2023\/07\/IMG-20230713-WA0041-1024x503.jpg 1024w, https:\/\/holidaysabah.com\/wp-content\/uploads\/2023\/07\/IMG-20230713-WA0041-300x147.jpg 300w, https:\/\/holidaysabah.com\/wp-content\/uploads\/2023\/07\/IMG-20230713-WA0041-768x377.jpg 768w, https:\/\/holidaysabah.com\/wp-content\/uploads\/2023\/07\/IMG-20230713-WA0041.jpg 1522w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/figure>\n\n\n\n<p>The Sabah Tourist Association (STA) has identified the next two years as crucial for rebuilding confidence in the tourism industry. <\/p>\n\n\n\n<p>The newly elected Chairman for 2023-2025 term, Melanie Chu, highlighted the association&#8217;s commitment to sustainable and responsible tourism practices, aiming to create a resilient tourism sector in Sabah.<\/p>\n\n\n\n<p>The diverse lineup of stakeholders, including destination owners, tour operators, and accommodation providers, plans to collaborate with tourism authorities at state and federal levels. <\/p>\n\n\n\n<p>Chu expressed gratitude for the previous office bearers&#8217; support and welcomed the new committee members. <\/p>\n\n\n\n<p>The STA mission statement, &#8220;We Unite, We Serve, We Achieve,&#8221; will guide their efforts. <\/p>\n\n\n\n<p>Additionally, there are 20 member companies elected to the general committee, representing the ten tourism sectors in STA.<\/p>\n\n\n\n<p>Among them included Borneo Adventure, Sabah Tea Resort and Sepilok Tropical Wildlife Adventure. Together, they strive to improve the tourism industry in Sabah.<\/p>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>The Sabah Tourist Association (STA) has identified the next two years as crucial for rebuilding confidence in the tourism industry. The newly elected Chairman for 2023-2025 term, Melanie Chu, highlighted the association&#8217;s commitment to sustainable and responsible tourism practices, aiming to create a resilient tourism sector in Sabah. The diverse lineup of stakeholders, including destination&#8230;<\/p>\n","protected":false},"author":1,"featured_media":2281,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-2282","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news"],"jetpack_featured_media_url":"https:\/\/holidaysabah.com\/wp-content\/uploads\/2023\/07\/IMG-20230713-WA0041-1.jpg","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/holidaysabah.com\/index.php?rest_route=\/wp\/v2\/posts\/2282","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/holidaysabah.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/holidaysabah.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/holidaysabah.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/holidaysabah.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=2282"}],"version-history":[{"count":0,"href":"https:\/\/holidaysabah.com\/index.php?rest_route=\/wp\/v2\/posts\/2282\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/holidaysabah.com\/index.php?rest_route=\/wp\/v2\/media\/2281"}],"wp:attachment":[{"href":"https:\/\/holidaysabah.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=2282"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/holidaysabah.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=2282"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/holidaysabah.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=2282"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}