Sabah is set to host over 800 Indian leisure golfers next month, a result of successful efforts by the Sabah Tourism Board (STB) following a visit by Indian golfing experts in May.
Datuk Joniston Bangkuai, Sabah’s Assistant Tourism, Culture, and Environment Minister, and STB chairman, expects an even larger turnout as golf enthusiasts bring their families.
The STB is also planning a tournament for Indian leisure golfers next year, with Tourism Malaysia New Delhi aiming to bring 850 golfers from India to Sabah.
Golf Plus India is expected to bring the Rotary golf group, a part of The South Asian Golfing Association for Rotarians, with 75 per cent of golfers being Indian.
Additionally, 4moles.com, India’s leading golf media platform, is targeting 600 leisure and group players and hosting the finals of ‘Golf Rendezvous 2024 India’ in Sabah in March 2024.
The STB delegation attended the Pacific Asia Travel Association (PATA) Travel Mart in Delhi, furthering their engagement with Indian tourism players.
Joniston emphasized Sabah’s appeal as a new hidden destination for Indian travelers, with agents expressing eagerness to explore the region.
The STB aims to establish strong partnerships with Indian tourism players for mutual benefit.